From April 26 to 28, 2024, the 2024CXBE Xiamen Beauty Supply Chain Expo and Daily Chemical Technology and Personal Care Exhibition with the theme of "New Audience, New Domestic Products, New Technology" was held at the Xiamen International Convention and Exhibition Center.
This exhibition innovatively laid out the beauty and daily chemical industry chain, set up four special zones, covering the beauty, daily chemical and personal care technology industry chain and other special pavilions, and concentrated on displaying new products in the beauty, daily chemical and personal care industries. Therefore, Frog Prince brought a lot of hot products to the exhibition hall, exhibiting a total of baby care series, adult care series, family care series and other categories of products, including "Frog Prince Colorful Fruit Encounter", "Frog Prince & Ultraman Man-Made", "Frog Prince & Frozen Joint" and other product series that are popular with consumers. It not only showed the brand strength of Frog Prince to the industry, but also brought various OEM solutions and competitive products to the majority of merchants, which received extensive attention and unanimous praise from the merchants present.
During this exhibition, a theme forum with the theme of "Solving the industry puzzle and reshaping the development ecology" was held at the same time. At the forum, Xun Shujia, the operation director of Frog Prince Douyin, focused on the beauty and daily chemical industry with the theme of "New Look of Old Brands: Exploring the Way of Reshaping and Breaking the Circle of Traditional Brands", sharing the experience and achievements of enterprises in achieving brand renewal and breaking the circle through new media operations and brand matrix building, and discussed new directions for industrial development with other experts and scholars, and took the pulse of new opportunities for market competition.
In addition, this exhibition also honored the outstanding exhibitors of 2024CXBE. Frog Prince won the "2024CXBE Brand Innovation Award" for its brand influence and innovation, fully demonstrating the recognition of Frog Prince by the industry, market and consumers, and the strength of Frog Prince as the "leader of Chinese children's safety toiletries".
In the future, Frog Prince will also make full use of various exhibitions and industry platforms to deepen exchanges and cooperation in the beauty industry at home and abroad, continuously strengthen the research on breakthrough technologies and innovative solutions in the beauty industry, and promote the application of new research results in the field of science and technology manufacturing and industry research, injecting new vitality into the high-quality development of the beauty industry.