To support the healthy development of low-carbon, green industries, on the morning of September 13, 2025, Liu Mingkang, member of the Green Finance 60 Forum (GF60) Academic Committee, and Liao Shuanghui, Secretary-General, visited Frog Prince Group for research, accompanied by Shen Yuanbiao, Member of the Party Leadership Group and Deputy Director of the Zhangzhou Municipal Bureau of Commerce. Frog Prince Group Chairman Li Zhenhui and Deputy General Manager Chen Yiwei were present.
The delegation first visited Frog Prince Group's visual data monitoring center to learn about the company's modern, intelligent management model for green supply chains and green factories. They then visited the company's history museum and product showroom, inspecting the company's overseas business layout, innovative R&D strategy, product portfolio, and other production and operations. At the subsequent symposium, the two sides also exchanged views on topics such as product lifecycle carbon management, building a sustainable supply chain system, and green and low-carbon transition paths.
As a well-known brand in China's children's daily chemical care industry, Frog Prince Group has always attached great importance to ESG construction. By establishing a "national green factory", introducing "lean management methods", practicing "performance excellence management", and promoting the integration of ESG concepts into the entire product life cycle, the group has created a new pattern of sustainable development for the company and made significant progress in ecological environment, social responsibility, and corporate governance. Next, Frog Prince Group will also take this survey as an opportunity to further deepen the concept of green development, adhere to the path of green, low-carbon, and energy-saving development, continuously improve the green traceable supply chain system, and work with the entire value chain to create a green and low-carbon ecology, providing consumers with safer, healthier, greener and higher-quality products and services. At the same time, it will set an example of green development for the industry and jointly promote the green industry to new heights.